Editorial Policy

Our standards

• Original: all content is written for this website. We do not copy other sites.
• Accurate: claims about how search engines work are checked against official documentation where it exists.
• No invented evidence: we do not publish made-up statistics, testimonials, reviews, credentials or case studies.
• Clear about uncertainty: where something is debated or unknown, we say so.
• Independent: we do not accept payment for including products or services in our content.

Ownership

All content is published by SEO Consultants. Where content promotes our own services, it is clearly presented as such.

Reviews and updates

Each page shows the date it was last reviewed. We review guides at least once a year, and sooner when search engines make significant changes.

Use of AI tools

We may use software, including AI tools, to help with research or drafting. Every page is checked, edited and approved by a person before publication, and we take responsibility for its accuracy.

Corrections

If you think something is wrong, please tell us through the contact form. We will review it and correct the page where needed.